When you think of the brand 'Coca Cola', what is the first thing that comes to mind? The logo? An advertisement? It may be the festive red trucks of 'Holidays Are Coming'. Perhaps the group of hilltop singers in the 1971 hit, 'I'd Like To Buy The World A Coke.' More recently, 'Open That Coca-Cola', featuring music by Tyler, The Creator. When your customers view your brand, what do they see?
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9 Ways to prepare your 3D CAD models for Jewellery Rendering
Creating superb images of Diamond and Gemstone Jewellery from 3D CAD models is becoming increasingly popular for jewellers, designers and retailers looking to enhance their product range and delivery a rich experience for their customers.
There are plenty of benefits for choosing 3D Jewellery rendering over photography, mainly speed of delivery, quality of imagery and the fact that animated videos look so much better in 3D than traditional film cameras.
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What are Shopify Partners and Why are they Important?
If you own a Shopify store or are looking to have one created then you may have heard or come across the term Shopify Partner or Shopify Experts. These are basically individuals or Design agencies that work predominantly with the Shopify platform and can provide expertise to design, build and launch your new eCommerce website.
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What is 3D rendering for Jewellery & Diamonds?
Lionsorbet uses a number of techniques to create digital representations of a company's products for display on websites, literature, display screens and marketing material.
Unlike Jewellery photography that requires a physical sample set up in a studio to photograph directly, we use skills in 3d modelling, rendering and animation to create a virtual, digital photograph or a movie, often referred to as an animation, of a companies products for use in marketing material.
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Ecommerce important shopping dates for 2020-2021
Our guide to important dates for retailers in e-commerce and online sales to consider for their marketing and advertising for 2020 and 2021. If you own or operate a retail business you can find out what key dates to add to your calendar to plan your website marketing for the next 12 months.
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The best shopify stores for ecommerce design inspiration
Presenting the best Shopify stores for eCommerce design inspiration. Our team at Lionsorbet have been building eCommerce websites on the Shopify Platform for over 6 years. We launched our very own store www.jewellergraphics.net to test the platform, offering digital delivery of products to our clients and haven’t looked back. Many brands from around the world are moving over to Shopify and there are some fantastic designs. From great product interaction, amazing photography to modern design trends there is some truly inspirational sites to whet your appetite. We’ve listed some of the best below and wouldn’t be fair not to add a few of our own great designs.
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Retail Marketing for 2020
Although each of us at Lionsorbet is remote from our colleagues while working at home, it is otherwise business as normal for us. That is 'as normal as normal can be' right now. We are fortunate that our workflow is unaffected.
For those of you who have to close your physical shop doors, we hope it will not be for too long and when you reopen you will be supported by clients old and new who feel a renewed value for goods, services and loved ones. Maybe this current situation is a lesson for us all to never take anything for granted and to be better prepared for what the world may challenge us with. It is now very clear that we are still very vulnerable.
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The Best of Jewellery Website Design for 2019 - top 20
Our article published in 2017 highlighting the top 20 website designs proved to be quite a hit. We decided to update this for 2019, presenting some of the best jewellery websites online this year. Lionsorbet specialise in Jewellery Website design so we have naturally included some of our own work. It would be silly not to celebrate our in house design and our amazing customers. We've put together our top 20 below. Our choices are based on user experience, creativity, eye catching design and photography. Click on the links under each picture to view the website. Hope you enjoy them as much as we do.
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Build trust and confidence with Jewellery Trade Organisations
You will see on many jewellery retail websites a raft of trade organisation logo’s and links displaying a companies association or membership with online trade buying groups or organisations. There a many reasons for this type of practise which include:
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The Best Jewellery Website Designs 2017 - top 20
As a company that specialise in Jewellery Website design we have to be careful not to be biased over our own work. Naturally we look for inspiration and trends within Jewellery Retail and online eccommerce and always have our favourites. We've put together our top 20 below including some of our designs based on simplicity, photography, ease of use and creativity.
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First steps SEO
Launch your website and start getting traffic and sales.
Launching your new online store in todays internet driven society is the relatively easy bit. Getting traffic, engaging with your customers and getting sales is the hard bit. It can sometimes feel like an uphill struggle. Although peoples buying habits and social media use are changing rapidly you have to constantly change the way you reach out to your audience. This is our first steps SEO guide, the must haves to get your company gettign traffic and being found online.
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Entrepreneurs Reading List - Books for all business owners
I'm an avid reader and since early childhood have poured over point horrors, lost myself in Stephen King and more recently enjoyed the rich tapestries that Richard E Feist paints with language. Fiction has always been a favourite of mine more as a form of escapism that a need to learn something new.
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Benefits of Google Analytics for Search Engine Optimisation (SEO)
Google Analytics is a free resource that can be installed easily on any website and allows you to see insights into your visitors and track the performance of your website pages, keywords and search terms. It is a powerful analytics platform proving reporting features to enhance your website content, improve engagement and increase click through's from online advertising.
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The benefits of Google Search Console ( Webmaster Tools) for SEO
Google Webmaster Tools is a Free resource for web designers, SEO experts or in house marketing teams to enhance their companies website Search Engine Optimisation (SEO) - You can visit their official page to sign up and learn more about it from Google themselves at https://www.google.com/webmasters/
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