Welcome to our Top 20 Jewellery and Watch Website Designs of 2026! This year's collection features some of our favourite websites from across the jewellery and watch industry. From established luxury jewellery houses to independent designers and watch retailers, we've selected websites that combine beautiful photography, creative design and enjoyable shopping experiences.
Our annual collection brings together some fantastic websites from across the industry, including a selection of our own work at Lionsorbet. Each shows how great jewellery website design can bring a brand to life, showcase its products and make shopping online a pleasure.
Explore our Top 20 websites for 2026 and discover what makes each one stand out. You can also browse our previous editions below to see how jewellery and watch website design has evolved since 2017.
EXPLORE OUR TOP 20 WEBSITE DESIGNS
01 – Gold Arts – ★★★★★
What makes this website stand out:
A welcoming design that brings jewellery and watches together.
Clear product categories that make browsing straightforward.
A strong focus on showcasing the products and brands.
Visit www.goldarts.co.uk
02 – Cartier – ★★★★★
What makes this website stand out:
Beautiful luxury photography that puts the jewellery centre stage.
Elegant typography and a timeless visual identity.
A refined presentation that reflects the heritage of the brand.
Visit www.cartier.com
03 – Marmalade Fine Jewellery – ★★★★★
What makes this website stand out:
A distinctive design that reflects the character of an independent jeweller.
A lovely balance of jewellery photography and supporting content.
Clear presentation of individual pieces and collections.
04 – Mejuri – ★★★★★
What makes this website stand out:
Fresh, modern photography with a strong lifestyle feel.
Clean layouts that make the jewellery easy to explore.
A simple, approachable shopping experience.
Visit www.mejuri.com
05 – David Mellor Jewellers – ★★★★★
What makes this website stand out:
A clean, welcoming design for an established family jeweller.
Clear navigation across an extensive jewellery and watch collection.
A practical shopping experience that keeps products easy to find.
06 – Tiffany & Co. – ★★★★★
What makes this website stand out:
The unmistakable use of Tiffany Blue throughout the brand experience.
Beautiful photography that gives each collection its own personality.
Elegant layouts that combine heritage with modern luxury.
Visit www.tiffany.com
07 – Iona My Heart – ★★★★★
What makes this website stand out:
A personal brand identity that gives the website its own character.
Jewellery photography that keeps the collections at the heart of the design.
A clean, approachable layout that makes browsing enjoyable.
Visit www.ionamyheart.com
08 – Missoma – ★★★★★
What makes this website stand out:
Fashion-led photography that brings the jewellery to life.
Creative styling and imagery that encourage customers to explore.
A modern shopping experience with a strong visual identity.
Visit www.missoma.com
09 – The Definitive / Elizabeth Locke Jewels – ★★★★★
What makes this website stand out:
An elegant presentation that suits the character of fine jewellery.
Beautiful imagery that highlights individual pieces and collections.
A considered design that lets the jewellery do the talking.
Visit www.thedefinitive.com
10 – Van Cleef & Arpels – ★★★★★
What makes this website stand out:
Wonderful storytelling that brings the brand's heritage to life.
Delicate photography and illustrations that complement the jewellery.
An elegant, imaginative approach to luxury website design.
Visit www.vancleefarpels.com
11 – The Tribe Collection – ★★★★★
What makes this website stand out:
A clean, contemporary design that puts the collections first.
Simple navigation and an uncluttered shopping experience.
A strong visual focus on the jewellery and its individual character.
12 – Alighieri – ★★★★★
What makes this website stand out:
Artistic photography that feels different from traditional jewellery retail.
A distinctive visual identity inspired by the character of the jewellery.
Creative storytelling that gives the brand a strong personality.
Visit www.alighieri.com
13 – Jewel Concierge – ★★★★★
What makes this website stand out:
A refined presentation suited to luxury and fine jewellery.
A strong emphasis on the jewellery and the customer experience.
An elegant design that feels personal and approachable.
14 – Bvlgari – ★★★★★
What makes this website stand out:
Bold colours and striking photography that make an immediate impression.
A distinctive luxury identity with plenty of personality.
Creative presentation that celebrates the brand's jewellery and watches.
Visit www.bulgari.com
15 – Cairney Jewellers – ★★★★★
What makes this website stand out:
A welcoming design that reflects the personality of an independent jeweller.
Clear presentation of jewellery collections and individual products.
A straightforward shopping experience with an emphasis on the products.
16 – Completedworks – ★★★★★
What makes this website stand out:
Unusual, artistic photography that immediately catches your attention.
A minimalist approach that gives the sculptural jewellery room to shine.
A distinctive visual style that feels more like a design studio than a traditional jeweller.
Visit www.completedworks.com
17 – Louis Meyer Jewellers – ★★★★★
What makes this website stand out:
A clean, contemporary design that brings the jewellery collections together.
Clear navigation that makes exploring different products straightforward.
A welcoming presentation that reflects the character of the business.
Visit www.louismeyer.co.uk
18 – OMEGA – ★★★★★
What makes this website stand out:
Exceptional watch photography that highlights the smallest details.
Strong visual storytelling around the collections and their heritage.
A premium presentation that combines technical information with beautiful design.
Visit www.omegawatches.com
19 – Clarity Diamonds by Aimee – ★★★★★
What makes this website stand out:
A clean, elegant design that puts diamond jewellery in the spotlight.
A personal approach that reflects the character of the brand.
Clear presentation of jewellery collections in an approachable setting.
20 – Monica Vinader – ★★★★★
What makes this website stand out:
Beautiful lifestyle photography with a contemporary luxury feel.
A clean, recognisable visual identity across the collections.
A polished shopping experience that makes jewellery easy to discover.
Visit www.monicavinader.com
VIEW OUR TOP 20 FROM PREVIOUS YEARS
Our dedicated team of designers has been creating beautiful, modern, and responsive jewellery eCommerce websites for many years. If you wish to learn more about our services and expertise please call us on 01604 422356 or email us on info@lionsorbet.com
